“Our customers continue to ask us to push the limits of what is possible and we continue to answer that call. Hard work, dedication and innovation has allowed Bartell to be recognized as an industry leader.” – Pat Morocco, President

Where some see challenges we see the opportunity for innovation. Since our founding in 1940, Bartell has continuously worked to develop leading manufacturing solutions for a variety of industries. With generations of industry knowledge and engineering experience coupled with our world-class sales and technical service network, Bartell continues to deliver state-of-the-art technologies capable of meeting the most advanced production needs.


Our leadership team provides the insights, vision and strategies that allows Bartell to produce some of the world’s best industrial equipment.

A Quick Look at Bartell

  • Headquartered in Rome, New York, U.S.A, with additional locations in the United Kingdom and China
  • A member of The Heico Companies Inc. which consists of over 45 high tech and industrial manufacturing companies
  • An ISO 9001:2015, ISO 14001, ISO 45001 and OSHA V.P.P Star certified company
  • A dedicated 8,600 square foot R&D facility
  • 140,000 square feet of production space for equipment design, manufacturing, and testing
  • 24/7 Technical Support
  • Bartell has delivered over 8,500 machines worldwide

Guiding Principles



  • 1940

    1940-shop-imageBartell is founded by Ernest J. Bartell as a precision tool and die shop to service the local wire, cable, and other manufacturing industries in Rome, NY.

  • 1953

    1953-bartell-patMr. Bartell was awarded the companies first patent for an “apparatus for grinding the needles of die drilling machines”. This innovation allowed for the simplification of the process of grinding needles in die drilling machines without removal leading to improved productivity.

  • 1969

    1969-ns-logoBartell is purchased by National Standard Co. allowing Bartell to expand operations into the tire component industry.

  • 1987

    1987-carcassCEECO (now Bartell) develops its first Carcass machine for the production of the inner layer flexible pipe applications in the oil and gas industry.

  • 1991

    1991-bartellCompany was repurchased by the Bartell family.

  • 1992

    1992-telford-officeBartell opens sales and support office in Telford, U.K, to better service current and new customers in European markets.

  • 1999

    Bartell joins The HEICO Companies LLC and becomes part of the Pettibone Equipment Group joining tire industry.

  • 2003

    2003-old-ceeco-logoBartell acquires CEECO, a leader in the production of wire and cable manufacturing equipment, integrating its rich history and innovative designs expanding the product portfolio of Bartell.

  • 2015

    2015-advanced-carcassBartell designs, manufacturers and delivers the worlds most advanced carcass manufacturing equipment for the production of deeps sea oil and gas pipe.

  • 1986

    1986-sws-imageBartell develops and releases its first single wire bead winding system.

  • 2015

    2015-china-officeQingdao, China opens to allow our Asia/Pacific customer to have regional access to sales, technical support, and world class service.

  • 2015

    Bartell celebrates 75 years of growth and success.